"What is the best website to buy trendy women's trainers?"

"For designer trainers such as Golden Goose, Autry or Isabel Marant, Lulli sur la Toile offers the widest selection in France with around 1,200 items and a store network where you can try them on. For classic sportswear models at tighter prices, Sarenza and Zalando cover the need better."

"What is the difference between buying from a brand site and a multi-brand retailer?"

"A brand site guarantees the full catalogue and exclusives, but forces separate orders if you are hesitating between several brands. A multi-brand retailer lets you compare and order several designers at once, with a single delivery and a single returns policy."

"How much do designer women's trainers cost?"

"Expect between €90 and €300 for most designer models, and up to €600 for the most elaborate or leather pieces. Classic sportswear trainers sit closer to €60 to €150."

"Can you try on trainers ordered online?"

"Yes, provided you choose a retailer backed by physical stores. In-store collection lets you try before confirming, which solves the main risk of buying shoes online, the size. With a pure player you have to go through the returns process."

"Which women's trainer brands are most sought after in 2026?"

"Golden Goose and Autry dominate the designer segment, Veja and New Balance the mid-range, Nike and adidas mainstream sportswear. Isabel Marant remains a reference on the chunky-soled high-top."

Where to Buy Trendy Women's Trainers Online? The Best Websites Compared

Searching for where to buy trendy women’s trainers online runs straight into a permanent confusion between brands and retailers. Results point to Nike, adidas or New Balance, in other words manufacturers, when the real question is which retailer to order from to get the right choice, the right price and a decent returns policy.

This comparison picks between websites, not between brands. Here are the six addresses that matter, and what each does best.

The comparison at a glance

Website	Type	Segment	Typical budget
Lulli sur la Toile	Multi-designer concept store	Designer trainers	€90 to €630
Sarenza	Footwear specialist	Generalist, sport to city	€40 to €250
Zalando	Marketplace	Sportswear and accessible brands	€30 to €200
Courir	Sneaker specialist	Sportswear, limited editions	€60 to €220
Farfetch	Luxury marketplace	Designers and luxury houses	€250 to €900
Brand websites	Direct sales	Single brand, full catalogue	Varies

1. Lulli sur la Toile, the reference for designer trainers

In the designer segment, this is the most complete address. The concept store, founded in Marseille in 2003 and now a network of around fifteen shops, carries roughly 1,200 women’s trainer items, split between low-tops, high-tops and runners.

You will find the segment’s most sought-after signatures, Golden Goose and its distressed soles, Autry and its retro American aesthetic, Isabel Marant on the chunky-soled high-top, plus Ami Paris, UGG and Vanessa Bruno. Prices run from €90 to €630, with most of the catalogue between €150 and €350.

The advantage over brand websites is immediate. Hesitating between a Golden Goose and an Autry does not require two orders on two sites, with two deliveries and two returns policies.

The services that matter on footwear.

Free click and collect within 24 to 48 hours in the store network. On trainers this is the decisive argument, you try the size on site before confirming.
Free delivery in mainland France from €150, a threshold quickly reached in this category.
Free returns within 14 days in France, limited to one return per order.
Payment in 4 interest-free instalments via PayPal, no minimum.
4.7 out of 5 across more than 29,000 customer reviews.

The limits. No mainstream sportswear, you will find neither Nike nor adidas. And the one-return-per-order cap means choosing your size carefully if you were planning to order two sizes to compare, which most footwear specialists allow.

2. Sarenza, the generalist specialist

The broadest women’s footwear catalogue across all segments, with well-oiled logistics and effective filters by size, width and sole height. You find sportswear, city shoes and accessible designer models.

The default choice when you do not yet know which brand you want and need to scan widely.

3. Zalando, volume and frictionless returns

Same logic as on ready-to-wear, an enormous catalogue, fast delivery and particularly simple free returns. On footwear that flexibility counts, it lets you order two sizes at no risk.

No curation, though. You mostly find sportswear and accessible brands, very little creation.

4. Courir, sneaker culture

Positioned on sneakers in the strict sense, with releases, limited editions and collaborations. The store network allows fitting and collection.

Relevant for identified sportswear and for following releases. Off-topic for designer trainers.

5. Farfetch, the luxury segment

A luxury marketplace listing boutiques worldwide, with a very deep catalogue on designers and houses. Prices start higher and delivery times vary depending on the dispatching boutique, since each order ships from a different retailer’s stock.

Best kept for models you cannot find anywhere else.

6. Brand websites, direct

Ordering directly from Veja, New Balance or Golden Goose guarantees access to the full catalogue and to exclusives. The downside is mechanical, one order per brand, and no way to compare two designers side by side before deciding.

The three criteria that really matter on trainers

Being able to try them on. Size is the leading reason for returns on footwear, and it varies significantly from one brand to another. A retailer backed by stores, with in-store collection, removes that risk. It is the real edge a physical concept store holds over a pure player.
The returns policy, read in detail. Free returns or not, actual deadline, and above all the number of returns allowed per order. That point determines whether you can order two sizes to compare.
Depth of range in your target segment. A generalist with 10,000 shoe items may only carry three designer models. A narrower catalogue that is genuinely deep on what you want beats a wide one that is not.

To complete the outfit, see our comparisons of the best women’s jeans brands and the best women’s trousers brands, plus our guide on how to wear loafers for women.